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Icon Award 2019

Select the stone project that will become the image of the communication campaign for Marmomac 2019

Icon Award

Identify the work or project which, thanks to its intrinsic symbolic value, could become the icon in the forefront of the Marmomac communication campaign for the following year, conceive graphics giving voice to the trade fair and the sector as whole on a worldwide scale through a single, evocative image.
This is the reason behind the creation of the Icon Award by VeronaFiere, that this year celebrates its third edition.

The prestigious award is exclusively for all installations exhibited in The Italian Stone Theatre, the pavilion designed by Marmomac to celebrate excellence in Italian design and technology applied to stone processing. A genuine tribute to creativity and know-how… Made in Italy.

A jury of experts – comprising authoritative exponents in the worlds of design, architecture, journalism and culture – will analyse the works on show and choose the one that best communicates the beauty and versatility of natural stone together with the craftsmanship and industrial skills of Italian companies. Recognition will consequently go to the pure creativity that, thanks to “Italian inventiveness”, gives life and meaning to stone.

The winner of the Icon Award 2017

Paolo Ulian | Silvestri Marmi Italy

DRAP

The current iconic image for Marmomac 2018 is DRAP, the project by Paolo Ulian implemented by Silvestri Marmi that won the Icon Award in 2017 for the following reasons: “For the ability to turn a defect arising from mechanical processing into an aesthetic quality, thereby making the project truly iconic; Zebrino marble here takes on unparalleled lightness similar to drapery and very significant aesthetics that to ensure a variety of applications thanks to impressive versatility. The work harmoniously combines creativity, innovation, craftsmanship and design in a delightful combination that highlights "Made in Italy" through absolute excellence."